THE BASEMENT BOARDROOM

Smarter Marketing. Stronger Sales. Scalable Operations

Join a network of waterproofers who understand your challenges, and are commited to growth and helping you.

What you get as a member:

  • Owners Coaching Group
  • Marketing Coaching & Sales Training
  • Production Systems that Scale
  • Playbooks + AI Tools
  • 90-Day Action Plans
  • Private Online Community

THE BOARDROOM IS NOW OPEN

Coaching for Waterproofing Owners Who Want to Scale

Founders Rate: $500/month (first 12 months)
Regular Price: $1,000/month

Why Join?

Running a waterproofing company today is harder than ever. Rising labor costs, competition from private equity, and the pressure to keep sales reps performing can leave you feeling stuck. The Basement Boardroom gives you a proven structure to grow, learn, and stay competitive — with support from people who know your industry.

What’s Included

  • Week 1: 90-Minute Owner’s Workshop
  • Week 2: Lead Generation Lab (60 min)
  • Week 3: Sales Training (60 min)
  • Week 4: Operations & Production Systems (60 min)
  • Access to Playbooks + AI Tools
  • Private Member Community (up to 5 logins per company)

How It Works

  1. Secure Your Spot – Founders rate is $500/month.
  2. Onboarding Form – After signup, you’ll complete a short form about your business.
  3. Get Connected – You’ll receive calendar invites for October’s kickoff sessions.
  4. Start Learning & Scaling – Jump into the first Owner’s Workshop and start applying proven strategies.

Take Advantage of the Founder’s Rate while it lasts!

Only the first 20 will lock in $500/month for the next 12 months. After that, the rate increases to $1,000/month.

Reserve Your Spot – $500/Month Founders Rate

Questions? After signup, you’ll have the option to book a 15-minute call to answer any questions before we kick off in October.

FREQUENTLY ASKED QUESTIONS

Got questions? We’ve got answers. Here’s what you need to know.

Yes. Your membership includes up to four unique logins, so you can give your Marketing, Sales, and Production Managers their own access. This way, your leadership team can learn directly, stay aligned, and put strategies into action faster—without everything falling solely on your shoulders.

Every session is recorded so you’ll always have access to the material. We also provide a private online community where you can ask questions, share wins, and get feedback between meetings. While members who attend live tend to see the best results, you won’t miss out on the support or the content.

That’s a common concern. Many traditional coaching programs are too generic or don’t understand the waterproofing industry. The Basement Boardroom is different—it’s built exclusively for waterproofers like you, with strategies tested in real companies. Our sessions are practical, peer-driven, and focused on implementation, not just theory.